Trend Following Legend Wisdom with Michael Covel on Trend Following Radio.

Nudge meets Hooked in a practical approach to designing products and services that change behavior, from what we buy to how we work.

Deciding what to create at modern companies often looks like an episode of Mad Men: people throw ideas around until one sounds sexy enough to execute and then they scale it to everyone. The result? Companies overspend on marketing to drive engagement with products and services that people don't want and won't help them be happier and healthier.

Start at the End offers a new framework for design, grounded in behavioral science. Technology executive and behavioral scientist Matt Wallaert argues that the purpose of everything is behavior change. By starting with outcomes instead of processes, the most effective companies understand what people want to do and why they aren't already doing it, then build products and services to bridge the gap.

Wallaert is a behavioral psychologist who has led product design at organizations ranging from startups like Clover Health to industry leaders such as Microsoft. Whether dissecting the success behind Uber's ridesharing service or Flamin' Hot Cheetos, he underscores with clarity and humor how this approach can improve the way we work and live.

This is an essential roadmap for building products that matter--and changing behavior for the better.

Going Back to MIT with Michael Covel on Trend Following Radio.

The course of my life was significantly changed by the internet.

My business, my life in Asia–all a product of the freedom and opportunity that the internet has provided. It’s there for the taking if you’re willing to work.

This week I had the opportunity to sit down and chat with someone who’s life path was also significantly altered by the digital revolution. Mike Jackness is the CEO of Terran, an eCommerce company that builds and operates unique brands and content sites. He is also the cofounder of Ecom Crew, a blog and podcast dedicated to showing what goes on behind the scenes while running a seven-figure eCommerce brand.

Getting his start in the online poker world over a decade ago, Mike ran one of the largest poker affiliate companies in the world until new legislation brought the whole industry to a halt. From there, he ventured into ecommerce with Treadmill.com, which he then sold in 2014. Since then, he has started multiple other ecommerce brands with total revenues over $7 million annually.

Earl Weaver, AI and Motivation with Michael Covel on Trend Following Radio.

One of the most successful companies of the digital age, The Alibaba Group, are obvious innovators when it comes to utilizing emerging technology in business strategy. Their Executive Vice President, the former Chief of Staff and strategy advisor to founder Jack Ma, opens up on how the new landscape is shaping how value is created.

Dr. Ming Zeng has conducted extensive research on e-commerce, the growth strategy of Chinese companies, the competition and cooperation between Chinese and multinational firms, and how the emergence of Chinese competitors is changing global competition. He knows the landscape of digital business and has contributed to creating a global powerhouse that is reshaping how businesses operate.

With access to the latest technologies, Zeng has seen first-hand how artificial intelligence, machine learning, the mobile internet, and cloud computing are redefining how value is created. He explains how Alibaba and companies like them are using these technologies to automate decisions, develop new products, and plan strategic positioning.

Smart Business: What Alibaba's Success Reveals about the Future of Strategy is his simple, overarching framework to guide strategy formulation and execution in this data-rich and highly interactive environment. It’s accessible and written to shed light on these successful companies to those outside of the technology industry and startups.

Ming Zeng was chief strategy officer of Alibaba Group from January 2008 to 2019. He joined the company in August 2006 as executive vice president of strategy, and served as acting president of China Yahoo! from November 2006 to December 2007.

Feynman Teaches Us All with Michael Covel on Trend Following Radio.

One of the start-up world’s most in-demand executive coaches—hailed as the “CEO Whisperer” (Gimlet Media)—reveals why radical self-inquiry is critical to professional success and healthy relationships in all realms of life.

Jerry Colonna helps start-up CEOs make peace with their demons, the psychological habits and behavioral patterns that have helped them to succeed—molding them into highly accomplished individuals—yet have been detrimental to their relationships and ultimate well-being. Now, this venture capitalist turned executive coach shares his unusual yet highly effective blend of Buddhism, Jungian therapy, and entrepreneurial straight talk to help leaders overcome their own psychological traumas. Reboot is a journey of radical self-inquiry, helping you to reset your life by sorting through the emotional baggage that is holding you back professionally, and even more important, in your relationships.

Jerry has taught CEOs and their top teams to realize their potential by using the raw material of their lives to find meaning, to build healthy interpersonal bonds, and to become more compassionate and bold leaders. In Reboot, he inspires everyone to hold themselves responsible for their choices and for the possibility of truly achieving their dreams.

Work does not have to destroy us. Work can be the way in which we achieve our fullest self, Jerry firmly believes. What we need, sometimes, is a chance to reset our goals and to reconnect with our deepest selves and with each other. Reboot moves and empowers us to begin this journey.

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The founder and CEO of Reboot.IO, Inc. Colonna is a certified professional coach, Colonna draws on his wide variety of experiences to help clients design a more conscious life and make needed changes to their career to improve their performance and satisfaction. He established his coaching practice in 2007. Prior to this work, Colonna was venture capitalist focused on investing in early stage technology-related startups.

In 2002, Colonna became a partner with J.P. Morgan Partners (JPMP), the private-equity arm of J.P. Morgan Chase where he led the firm’s investments in companies such as ProfitLogic Inc. Colonna served as a director at ProfitLogic until its purchase by Oracle Inc.

Getting Rich The Smart Way with Michael Covel on Trend Following Radio.